Samsung is reviewing a plan to reduce the number of models for its flagship Galaxy S24 series launching next year.
The tech giant had so far launched three models for its flagship Galaxy S series; standard, Plus, and Ultra.
Samsung usually starts the development of a smartphone a year prior to launch. The company is planning to launch the Galaxy S23 series next month.
Currently, the Galaxy S24 project is called DM internally. It currently has two sub-projects DM1 and DM3. There should be a DM2 but this is noticeably absent.
Judging from the naming convention for prior S models, DM1 is likely the standard Galaxy S24 and DM3 Galaxy S24 Ultra.
It is highly likely that DM2 was planned but scrapped sometime afterward.
As the launch of the Galaxy S24 series is a year away, Samsung could add a DM2 later but this will need to be done timely.
If Samsung decides to go through without a Plus model for the Galaxy S24 series, it likely has to do with the current state of the smartphone market.
The market has matured and most consumers either buy the premium model or the budget model in developed countries. The Plus model from the iPhone 14 was also the most unpopular among the four models, representing this trend.
According to analyst firm GfK, in 2018, 1.47 million smartphones were sold. This dropped to 1.376 billion in 2019. In 2020, the first year of the pandemic, this numbered drop to 1.268 billion but bounced back slightly in 2021 to 1.29 billion, according to the firm.
Last year, this dropped to 1.243 billion again. GfK expects the shipment to be around 1.278 billion units this year.
Meanwhile, Samsung is also considering reducing the number of models in its A series, its mid-tier brand. Galaxy A1, A3, and A5 are likely to continue but A2 may be scrapped.
WHY YOU MUST WAIT FOR THE GALAXY S24 ULTRA?
Looking at the current renders around, Samsung may not come out with many external changes. There have been tips of the S23 Ultra having a flat panel display instead of curve display. Some have even suggested flat edges, but it looks like Samsung would rather keep such design changes for the S24 Ultra.
The S23 and the S23 Plus may rather see some design changes to look more like the ultra model. Especially when you flip to the rear side of the phones. The looks of the Galaxy S23 Ultra would look a lot like its predecessor. The feel will also be quite similar due to similar dimensions. Sources claim that the S23 Ultra would be just 0.1mm taller than the S22 Ultra. It will also be about 0.2mm wider than the S22 Ultra with the thickness remaining the same for both phones.
The back camera arrangements may also look the same. However, the lenses of the Galaxy S23 Ultra may be a bit larger than its predecessor. You can really tell the difference between both of them if you lay them side-by-side.
This simply means that the Galaxy S23 Ultra may look and feel very similar to last year’s Galaxy S22 Ultra.
Recently, there was a leak of the full specifications of the upcoming Samsung Galaxy S23 Ultra. According to the leaked specs sheet, the Galaxy S23 Ultra will feature almost the same screen technology as its predecessor. In fact, there is a slight downgrade at a certain point.
The Samsung S23 Ultra is tipped to feature a 6.8-inch Dynamic AMOLED 2X display. It will stick to 120Hz refresh rate with a resolution of 1440 x 3088 pixels. In terms of brightness, the display will peak at 1750 nits and feature a Pixel Density of 500ppi. The HDR10+ supported display will have a screen-to-body ratio of 89.5%.
Everything here is the same just like we have on the Galaxy S22 Ultra. The only slight difference here is the screen-to-body ratio. The old S22 Ultra pips the upcoming S23 Ultra with 90.2% screen-to-body ratio which is quite unbelievable. This could be due to the fact that the S23 Ultra is slightly taller and wider than the S22 Ultra.